“The raw materials we use are sourced from farms that adhere to organic farming standards and fair trade policies for the farmers involved. This year’s VS runway, while celebrating fashionable lingerie, made it a point to keep sustainability at its centre.”Another person driving change is Abhishek Elango, founder of the Chennai-based innerwear brand, Tailor and Circus. While the spotlight shone on the glittering wonder, two truths came to light. “The simple fact that the material that grazes against your most intimate parts on a daily basis is toxic is alarming enough to make one think of healthier alternatives, the healthiest being something that doesn’t contain carcinogens. Sustainable clothing upholds three Rs China Sofa Fabrics Manufacturers reduce, reuse and recycle.The Victoria Secret Dream Angels Fantasy Bra 2018. The brand champions body positivity and sustainability and prides itself on having a fiercely organic approach, even in terms of the idea of beauty. That’s the reason why organic lingerie is important for the consumer’s skin.

And that’s why its show-stopping bra was made using diamonds that were responsibly produced and adhere to the highest environment, labour and safety standards.This statement was an important one to make because, in our conversations about sustainable fashion, we often leave out an important sartorial item – lingerie. Sustainable clothing is a step towards saving the world and all living in it. The Austrian company has planned production in such a way that after utilizing x number of trees, they move on so that the trees get time to rejuvenate,” explains the entrepreneur. Source reduction or reducing the use of raw materials and virgin resources can ultimately reduce carbon emissions during the manufacturing process as well as during transportation. This leads to ecological pollution. But cotton is the second dirtiest industry in the world after coal. Breaking this down for us, Neerja explains how her brand’s lingerie is trying to revolutionize the space, starting with the material used, which combines organic cotton and a unique fibre.When lingerie model Elsa Hosk walked the runway wearing nothing but the coveted Victoria Secret Dream Angels Fantasy Bra, heads turned and jaws dropped.”

To address this problem, Abhishek and his team are working on a project that will involve collecting old underwear, running the fabric through an anti-microbial process, recycling the fabric and donating it to NGOs, who can then use it to make toys and other fabric-based items. “This should be up and running by next year,” he informs.”Neerja is well aware of the need for sustainable lingerie and hopes that more brands will follow suit soon. The brassiere, crafted by Atelier Swarovski was made using 2,100 diamonds and topaz. If not produced organically, it makes up about 25% of pesticide use in the world, although it accounts for less than 4% of all the crops. “Slow fashion, which is an integral part of the sustainable movement, cannot be applied to the innerwear industry since underwear needs to be disposed of sooner due to the accumulation of harmful bacteria.Though Abhishek says that many people, especially women have embraced his brand’s products, he is aware of the misconceptions that prevent people from switching to sustainable inners.”

To sidestep this crop, Abhishek decided to use fabric made from the Beechwood tree. While, of late, many fashion designers have made an effort to create sustainable clothing, including sustainable shoes, not many have extended this practice to the innerwear industry. Abhishek starts from scratch, talking about the fabric used to make the innerwear. Conventional farming uses nasty insecticides and pesticides to increase production, whereas organic farming not only restricts the use of pesticides but also focuses on increasing soil fertility. Explaining why it is a pressing need in the innerwear industry, Neerja says, “The lingerie industry is full of synthetic products that have micro-fibres that fill up landfills and clog the ocean. Neerja also highlights how, apart from the environment, sustainable lingerie is also beneficial to the user.

The ruched dresses that are currently trending area vintage style inspired by the 1940’s cocktail dresses. Too much of it can totally ruin the dress.Soon after which this 80’s inspired trend has been worn and styled by several celebrities and influencers like Alexa Chung, Kendall Jenner, Ashley Graham, Santoshi Shetty and many more!”Varsha Abhishek, a local celebrity stylist, says, “ Ruched dresses are one of my favorite trends and a must have.Let’s try to understand this style.We recommend a strappy slip dress in silk ruched slightly on one side with a high slit. This is one trend that styles all sizes — a wardrobe must have for all!—The writer helms a fashion brand with international elements, and walks the talk when it comes to runway rousing!. Carefully-positioned ruching has mighty figure-enhancing potential; it adds curves to slimmer frames and those with curvier silhouettes will appreciate its ability to stretch in the right places.Many top brands have been showcasing dresses and shirts with flattering gathers. We definitely recommend them.

An ideal dress to wear long and petite to an evening cocktail party too! It’s an all time ideal dress with only trick being balancing the ruched part. Another one of our favourite looks is a long bustier dress with a sheer fabric covering the bust with gathers around the neckline and sleeves adding drama and glamour to a high waisted gown.An international fashion magazine recently revealed that this was definitely one of the top 10 trends to start wearing in 2019.While ruched dresses do great to camouflage the midriff, and enhances the figure, be careful you don’t go overboard with it. Trim in the form of applied lace and fabric robings, that is strips of ruched, gathered or pleated fabric replaced the plain style. According to Pinterest, search for ruched items of clothing was up 108 per cent. It can be a crimped or ridged overlay on the sides of a dress or even at the neck & sleeves. Moreover this hot trend is taking over ramps everywhere”.You can trace this down to fashion in the period 1700’s in European and European influenced countries. This could be fabric gathered into frills and pleats, or it could be fabric that has been ruched on the sides, at the hips or bust to make a dress more shapely, or it could be fabric that is ruched with an elastic running through it or even a cord that can be tightened or loosened and tied at the ends to fit the person wearing the garment. You will find enough and more of this trend through their latest collection on the racks and designs that we think are absolutely stunning.

It was also found popular during the prom season amongst young girls influenced by the older women’s sense of dressing and wanting to ape the “mature” look.You can also use velvet to give your ruched dress a rich look & feel. Ruched dresses in slightly stretchable fabric do the best job.Flatteringly gathered gowns are gaining popularity through the fashion world since the past couple of months and you will continue to see more of these through 2019. Adding, “If you invest in one dress style next season, make sure it has ruching — a romantic take on body-con, and much more forgiving.It’s a style that gives a dress a finish that works wonders especially for women wanting to hide their minor flaws if any across the midriff. The right amount of ruching at the right place can create flattering curves to a plus size body , while slimmer frames can use ruching to add curves wherever desired.In the recent past, it was a popular option for mature women who desired an easy, sophisticated and formal dress. Ruching is essentially the gathering of fabric. Figure balanced with right amount of ruching is a perfect dress”!They say, it’s not about what size you wear but how you wear your size.

Givenchy balanced ruched detailing with accordion pleating to create a dress that will be at the top of many wishlists next season, while Calvin Klein used it to cinch it in the waist.Elizabeth John, a designer and fashion stylist who believe in curating impeccable visual experiences through styling and design and is also the creative director at a fashion school in Bengaluru says, “Ruched dresses will definitely be a big S/S trend in 2019. The fashion trends introduced in this era had a great impact on society. And that’s another trend Sofa Fabrics Manufacturers gaining popularity in the fashion world right now which we will talk about soon.Fashion designer Raj Shroff, says, “It’s an ideal dress to wear to a sundowner short and tight. And because of its versitality it’s going to be big in S/S 2019! As it’s a trend for everyone!! It’s been on the runways globally, thanks to designers like Saint Laurent, Miu Miu, Dolce & Gabbana, and Gucci to name a few. What I love about them is that they can make a body con dress even morey. This one I’d say is timeless though. This detail if placed well on dresses can suit just about anyone and everyone, as it adds visual volume and mass to more petite frames and on the other hand it hides body irregularities for larger frames.